25 static ad iterations + 5 Sora hook videos based on top-performing ads. All formats at 1080×1350. Videos at 9:16 vertical.
8-second vertical hooks. No product shown. Add voiceover, CTA, and branding in post.
Best performing ad in the account. Bold, provocative, pattern-interrupting formats.





Social proof driven. Reviews, testimonials, mom conversations.





Ingredient science, supplement comparison, education angle for research-minded parents.





Volume winner — highest spend in the account. Engagement/entertainment formats.





Our original batch winner. Twitter/X breaking news + new text-focused formats.




